Digital strategy: The four fights you have to win
Yesterdayās tentative approaches wonāt deliver; you need absolute clarity about digitalās demands, galvanized leadership, unparalleled agility, and the resolve to bet boldly. If thereās one thing a digital strategy canāt be, itās incremental. The mismatch between most incumbentsā business models and digital futures is too greatāand the environment is changing too quicklyāfor anything but bold, inventive strategic plans to…